NEWSFLASH…

MAY IS BETTER SLEEP MONTH… I have great stats, expert advice and tips below that may work for your pages. Let me know your thoughts!

STATS:

According to the National Institutes of Health, approximately 70 million people in the United States are affected by a chronic sleep disorder or intermittent sleep problem. Insufficient sleep is associated with a number of chronic diseases and conditions—such as diabetes, cardiovascular disease, obesity, and depression—which threaten our nation’s health.

FROM THE EXPERT:

According to a report from Consumer Reports Best Buy Drugs, Americans with sleep disorders may be relying too heavily on sleeping pills instead of trying safer non-drug remedies. “Most people who have trouble sleeping do not need sleeping pills,” says sleep expert Dr. Michael Breus. “The scents in Aromatherapy Sleep products are scientifically proven to help provide a better night’s sleep. I recommend that those who have trouble falling and staying asleep try the formulas before turning to more drastic measures like sleeping aides.”

TIPS:

During Better Sleep Month this May, if you and your readers have difficulty with sleep for any reason, here are some additional tips from Dr. Michael Breus, PhD, sleep expert and author of Beauty Sleep: Look Younger, Lose Weight, and Feel Great Through Better Sleep, that may help you get a better night’s sleep:

  • Take a hot bath: “Taking a hot bath before bed heats up our body’s core, then cools it down just like the process when we sleep,” says Dr. Breus. “Therefore a hot bath can trigger a biological function that our bodies associate with being at rest.”
  • Get a relaxing massage: “A relaxing massage is a great way to de-stress and help us get ready for bed,” says Dr. Breus. “Ask your partner to give you a massage using Bath & Body Works Aromatherapy Sleep Body Lotion to help relax or apply the formula yourself very slowly, taking deep breaths along the way.”
  • Be aware of surroundings: “Our surroundings play a huge role in the quality of our sleep,” says Dr. Breus. “By using the Bath & Body Works Aromatherapy Sleep Pillow Mist on your bedding you are creating a calm environment that is conducive to sleep.”

Lauren A. Clements
Tractenberg & Co.
116 East 16th Street 2FL
New York, NY 10003
212.929.7979 x2259
914.720.8988 cell
lclements@tractenberg.com
www.tractenbergandco.com

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